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      <image:title>Experience &amp; Resume - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
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    <loc>https://brittmottola.com/home-page</loc>
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    <loc>https://brittmottola.com/building-research-program</loc>
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    <lastmod>2022-07-12</lastmod>
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      <image:title>Building a Research Program - Make it stand out</image:title>
      <image:caption>System map of the new feedback processes</image:caption>
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    <loc>https://brittmottola.com/creating-an-insights-repository</loc>
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    <lastmod>2022-05-01</lastmod>
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      <image:title>Creating an Insights Repository - Make it stand out</image:title>
      <image:caption>Homepage of the UXR Repo</image:caption>
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    <loc>https://brittmottola.com/leading-foundational-research</loc>
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    <priority>0.75</priority>
    <lastmod>2023-12-13</lastmod>
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      <image:title>Leading Foundational Research - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52fab6e4e4b0b0a7481214db/d6d3034e-53d3-426f-955f-7cd3a3656ceb/Side+of+Gallery+B%26W.png</image:loc>
      <image:title>Leading Foundational Research - Make it stand out</image:title>
      <image:caption>Research roadshow of the findings from intial discovery</image:caption>
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  </url>
  <url>
    <loc>https://brittmottola.com/implementing-continuous-discovery</loc>
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    <priority>0.75</priority>
    <lastmod>2026-02-09</lastmod>
    <image:image>
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      <image:title>Implementing Continuous Discovery - Make it stand out</image:title>
      <image:caption>Continous Discovery page on UXR Site. We call our program Rolling Research.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://brittmottola.com/seaside-vacation-rental-ux-redesign</loc>
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    <priority>0.75</priority>
    <lastmod>2022-07-18</lastmod>
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      <image:title>Seaside Vacation Rental/Realty UX Redesign - Make it stand out</image:title>
      <image:caption>View of some featured properties</image:caption>
    </image:image>
    <image:image>
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      <image:title>Seaside Vacation Rental/Realty UX Redesign - Make it stand out</image:title>
      <image:caption>Metrics we sought to improve: shopping behavior before the redesign over a month</image:caption>
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    <image:image>
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      <image:title>Seaside Vacation Rental/Realty UX Redesign - Make it stand out</image:title>
      <image:caption>Mockup with info extracted from internal personas</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52fab6e4e4b0b0a7481214db/60450502-f7b8-4913-92e1-572950039e68/Mobile+Trend+Mockup.png</image:loc>
      <image:title>Seaside Vacation Rental/Realty UX Redesign - Make it stand out</image:title>
      <image:caption>Data for previous years of mobile usage</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52fab6e4e4b0b0a7481214db/9d547bfc-f4b0-4e00-aad3-fb7091583722/Home+Mockup.png</image:loc>
      <image:title>Seaside Vacation Rental/Realty UX Redesign - Make it stand out</image:title>
      <image:caption>Wireframes for landing page</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52fab6e4e4b0b0a7481214db/914ce5bb-32b3-4fa6-a094-635baae55a8c/Longiew+App+Cover.png</image:loc>
      <image:title>Seaside Vacation Rental/Realty UX Redesign - Make it stand out</image:title>
      <image:caption>Agricultural App Discovery and Design</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52fab6e4e4b0b0a7481214db/9447fa6e-a1e5-44df-a686-9b5757a99b69/Britt_Site_OME_Macerich%402x.png</image:loc>
      <image:title>Seaside Vacation Rental/Realty UX Redesign - Make it stand out</image:title>
      <image:caption>DC Area Mixed-Use Concierge App</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52fab6e4e4b0b0a7481214db/acded326-22e4-4bcb-bc9b-ab6664b88916/Oscar+Grand%402x.png</image:loc>
      <image:title>Seaside Vacation Rental/Realty UX Redesign - Make it stand out</image:title>
      <image:caption>Egyptian Supermarket Chain App</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://brittmottola.com/agricultural-app-discovery-and-design</loc>
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    <priority>0.75</priority>
    <lastmod>2023-12-19</lastmod>
    <image:image>
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      <image:title>Agricultural App Discovery and Design - Make it stand out</image:title>
      <image:caption>RFID tech diagram for app</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52fab6e4e4b0b0a7481214db/f152f48a-d6d4-4160-b72d-7346e40a87d0/Longiew+App+Cover.png</image:loc>
      <image:title>Agricultural App Discovery and Design - Make it stand out</image:title>
      <image:caption>UI for animal alert with detail for presentation</image:caption>
    </image:image>
    <image:image>
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      <image:title>Agricultural App Discovery and Design - Make it stand out</image:title>
      <image:caption>We interviewed the Lange Helicopters team who provide livestock roundup services for Texas, New Mexico, and Arizona.</image:caption>
    </image:image>
    <image:image>
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      <image:title>Agricultural App Discovery and Design - Make it stand out</image:title>
      <image:caption>Surveys from some of the participants</image:caption>
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    <image:image>
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      <image:title>Agricultural App Discovery and Design - Make it stand out</image:title>
      <image:caption>Journey map</image:caption>
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    <image:image>
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      <image:title>Agricultural App Discovery and Design - Make it stand out</image:title>
      <image:caption>Wireframes for animal inventory with day and night mode</image:caption>
    </image:image>
    <image:image>
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      <image:title>Agricultural App Discovery and Design - Make it stand out</image:title>
      <image:caption>UI for custom geo fence boundaries</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52fab6e4e4b0b0a7481214db/8d1aa559-7969-490a-8daa-a15e6edbfcfe/LV+UI+Mockup.png</image:loc>
      <image:title>Agricultural App Discovery and Design - Make it stand out</image:title>
      <image:caption>UI for herd mapping, animal inventory alert detail views, and map layers</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52fab6e4e4b0b0a7481214db/4149d294-9254-49c0-bcea-40ccae4b6f03/Emerald+Isle%402x.png</image:loc>
      <image:title>Agricultural App Discovery and Design - Make it stand out</image:title>
      <image:caption>Seaside Vacation Rental/Realty UX Redesign</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52fab6e4e4b0b0a7481214db/98d95d80-bf00-4f9d-88fe-70373d03ca86/Britt_Site_OME_Macerich%402x.png</image:loc>
      <image:title>Agricultural App Discovery and Design - Make it stand out</image:title>
      <image:caption>DC Area Mixed-Use Concierge App</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52fab6e4e4b0b0a7481214db/22042ff2-1de5-45da-b672-9077197b6fcf/Oscar+Grand%402x.png</image:loc>
      <image:title>Agricultural App Discovery and Design - Make it stand out</image:title>
      <image:caption>Egyptian Supermarket Chain App</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://brittmottola.com/dc-area-mixed-use-conceirge-app</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2022-07-18</lastmod>
    <image:image>
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      <image:title>DC Area Mixed-Use Concierge App - Make it stand out</image:title>
      <image:caption>Tyson’s Corner mixed-use development</image:caption>
    </image:image>
    <image:image>
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      <image:title>DC Area Mixed-Use Concierge App - Make it stand out</image:title>
      <image:caption>Chat functionality for presentation</image:caption>
    </image:image>
    <image:image>
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      <image:title>DC Area Mixed-Use Concierge App - Make it stand out</image:title>
      <image:caption>Part of the app map</image:caption>
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    <image:image>
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      <image:title>DC Area Mixed-Use Concierge App - Make it stand out</image:title>
      <image:caption>Wireframes for chat functionality</image:caption>
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    <image:image>
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      <image:title>DC Area Mixed-Use Concierge App - Make it stand out</image:title>
      <image:caption>Wireframes for meal delivery</image:caption>
    </image:image>
    <image:image>
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      <image:title>DC Area Mixed-Use Concierge App - Make it stand out</image:title>
      <image:caption>UI for property directory</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52fab6e4e4b0b0a7481214db/db9a06c0-e9ff-43fe-ac54-3889397ab4ce/Emerald+Isle%402x.png</image:loc>
      <image:title>DC Area Mixed-Use Concierge App - Make it stand out</image:title>
      <image:caption>Seaside Vacation Rental/Realty UX Redesign</image:caption>
    </image:image>
    <image:image>
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      <image:title>DC Area Mixed-Use Concierge App - Make it stand out</image:title>
      <image:caption>Agricultural App Discovery and Design</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52fab6e4e4b0b0a7481214db/0bd56c22-0ac0-40b7-b4f0-4b6a4f56ffbd/Oscar+Grand%402x.png</image:loc>
      <image:title>DC Area Mixed-Use Concierge App - Make it stand out</image:title>
      <image:caption>Egyptian Supermarket Chain App</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://brittmottola.com/egyptian-supermarket-chain-app</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2022-07-18</lastmod>
    <image:image>
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      <image:title>Egyptian Supermarket Chain App - Make it stand out</image:title>
      <image:caption>Oscar Grand store</image:caption>
    </image:image>
    <image:image>
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      <image:title>Egyptian Supermarket Chain App</image:title>
    </image:image>
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      <image:title>Egyptian Supermarket Chain App</image:title>
    </image:image>
    <image:image>
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      <image:title>Egyptian Supermarket Chain App</image:title>
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      <image:title>Egyptian Supermarket Chain App</image:title>
    </image:image>
    <image:image>
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      <image:title>Egyptian Supermarket Chain App</image:title>
    </image:image>
    <image:image>
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      <image:title>Egyptian Supermarket Chain App</image:title>
    </image:image>
    <image:image>
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      <image:title>Egyptian Supermarket Chain App</image:title>
    </image:image>
    <image:image>
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      <image:title>Egyptian Supermarket Chain App</image:title>
    </image:image>
    <image:image>
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      <image:title>Egyptian Supermarket Chain App</image:title>
    </image:image>
    <image:image>
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      <image:title>Egyptian Supermarket Chain App</image:title>
    </image:image>
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      <image:title>Egyptian Supermarket Chain App</image:title>
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      <image:title>Egyptian Supermarket Chain App</image:title>
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      <image:title>Egyptian Supermarket Chain App</image:title>
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      <image:title>Egyptian Supermarket Chain App</image:title>
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      <image:title>Egyptian Supermarket Chain App</image:title>
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      <image:title>Egyptian Supermarket Chain App</image:title>
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      <image:title>Egyptian Supermarket Chain App</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52fab6e4e4b0b0a7481214db/1657851870148-ERJ858BVIVU1OTR991AX/OG+Escalator.jpeg</image:loc>
      <image:title>Egyptian Supermarket Chain App</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52fab6e4e4b0b0a7481214db/1657851870852-IBMJKLEERCDKZ7MX6MZO/OG+Juices.jpeg</image:loc>
      <image:title>Egyptian Supermarket Chain App</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52fab6e4e4b0b0a7481214db/1657851871857-S17IAPICR8X3RY804Z3R/OG+Frozen+Food.jpeg</image:loc>
      <image:title>Egyptian Supermarket Chain App</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52fab6e4e4b0b0a7481214db/1657851873045-TGCGPCD58NXKOSJG06NU/OG+Vegatables.jpeg</image:loc>
      <image:title>Egyptian Supermarket Chain App</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52fab6e4e4b0b0a7481214db/1657851873638-KOMJ4DFJG0UF5SO63D4S/OG+Shelves.jpeg</image:loc>
      <image:title>Egyptian Supermarket Chain App</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52fab6e4e4b0b0a7481214db/457d1f43-919e-4db2-95ed-c6c2309fe878/OG+Wireframes+Mockup.png</image:loc>
      <image:title>Egyptian Supermarket Chain App - Make it stand out</image:title>
      <image:caption>Wireframes for navigation and restaurant directory</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52fab6e4e4b0b0a7481214db/3e8182bd-c759-4aae-9e4a-1e82e23e35d6/OG+UI+Android.png</image:loc>
      <image:title>Egyptian Supermarket Chain App - Make it stand out</image:title>
      <image:caption>UI detail view in English and Arabic</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52fab6e4e4b0b0a7481214db/e52509a5-2f82-4ed4-bc4b-022bf73fbc55/OG+UI+Mockup.png</image:loc>
      <image:title>Egyptian Supermarket Chain App - Make it stand out</image:title>
      <image:caption>UI for navigation and restaurant directory</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52fab6e4e4b0b0a7481214db/acb46394-d91f-4dde-927b-89b001303887/Emerald+Isle%402x.png</image:loc>
      <image:title>Egyptian Supermarket Chain App - Make it stand out</image:title>
      <image:caption>Seaside Vacation Rental UX Redesign</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52fab6e4e4b0b0a7481214db/021631c5-e38d-4c07-8c64-0d2a3b6b6305/Longiew+App+Cover.png</image:loc>
      <image:title>Egyptian Supermarket Chain App - Make it stand out</image:title>
      <image:caption>Agricultural App Discovery and Design</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52fab6e4e4b0b0a7481214db/959d002d-29ae-4afe-8502-e1744ab5d934/Britt_Site_OME_Macerich%402x.png</image:loc>
      <image:title>Egyptian Supermarket Chain App - Make it stand out</image:title>
      <image:caption>DC Area Mixed-Use Concierge App</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://brittmottola.com/uxui-work</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2022-07-18</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52fab6e4e4b0b0a7481214db/b9cc6cf5-c48a-4434-9222-012190e48210/Emerald+Isle%402x.png</image:loc>
      <image:title>UX/UI Work - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52fab6e4e4b0b0a7481214db/9447fa6e-a1e5-44df-a686-9b5757a99b69/Britt_Site_OME_Macerich%402x.png</image:loc>
      <image:title>UX/UI Work - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52fab6e4e4b0b0a7481214db/914ce5bb-32b3-4fa6-a094-635baae55a8c/Longiew+App+Cover.png</image:loc>
      <image:title>UX/UI Work - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52fab6e4e4b0b0a7481214db/acded326-22e4-4bcb-bc9b-ab6664b88916/Oscar+Grand%402x.png</image:loc>
      <image:title>UX/UI Work - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://brittmottola.com/building-a-reops-function</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2026-03-20</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52fab6e4e4b0b0a7481214db/90d47185-217c-4988-ad04-2ee5b694b16a/82.png</image:loc>
      <image:title>Building a ReOps Function - Make it stand out</image:title>
      <image:caption>We utilized custom Zoom backgrounds to reiterate important helpful process tips in our team meetings.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52fab6e4e4b0b0a7481214db/bca24134-3259-498e-84cf-8ff7cf1d4193/Screenshot+2023-10-27+at+9.36.35%E2%80%AFAM_defaced.png</image:loc>
      <image:title>Building a ReOps Function - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52fab6e4e4b0b0a7481214db/344d91b0-c70f-4927-a6a2-27e04453f930/pixelated-image+%283%29.jpg</image:loc>
      <image:title>Building a ReOps Function - Make it stand out</image:title>
      <image:caption>Automation to CSMs</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52fab6e4e4b0b0a7481214db/efe370fc-68ee-4ce5-95e4-5820f49987bf/UXR+Process+Map.png</image:loc>
      <image:title>Building a ReOps Function - Make it stand out</image:title>
      <image:caption>Process map presented to leadership to align with other department’s processes</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52fab6e4e4b0b0a7481214db/b37ded12-4438-46f5-9cad-a11df1adde56/16.png</image:loc>
      <image:title>Building a ReOps Function - Make it stand out</image:title>
      <image:caption>High level research process with the teams involved</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52fab6e4e4b0b0a7481214db/71e5cb8d-891d-4a36-ae2d-1e6c94d5e7fe/Screenshot%2B2023-08-01%2Bat%2B3.07.56%2BPM_defaced.png</image:loc>
      <image:title>Building a ReOps Function - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52fab6e4e4b0b0a7481214db/7992d8dd-d92a-49df-8384-c286cd75f99d/Screenshot+2023-12-06+at+2.39.34%E2%80%AFPM.png</image:loc>
      <image:title>Building a ReOps Function - Make it stand out</image:title>
      <image:caption>Engagement metrics from company learning tool</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://brittmottola.com/implementing-discovery-workshops</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2023-12-12</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52fab6e4e4b0b0a7481214db/b8382c05-ed0f-4edc-9698-b3c5dff56104/Britt+Portfolio+%285%29.png</image:loc>
      <image:title>Implementing Discovery Workshops - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52fab6e4e4b0b0a7481214db/9f4803d5-f33b-4a11-b4fa-c1f6f6dd2785/Britt+Portfolio+%281%29.png</image:loc>
      <image:title>Implementing Discovery Workshops - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52fab6e4e4b0b0a7481214db/5f3da2b6-bd9f-42d1-8ed8-5135ab1f89e0/Britt+Portfolio.jpg</image:loc>
      <image:title>Implementing Discovery Workshops - Make it stand out</image:title>
      <image:caption>The template in action in one of the sessions</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52fab6e4e4b0b0a7481214db/b468c53f-c725-40e8-a8dc-b24bfa9200e6/Britt+Sandbox+-+New+Page.png</image:loc>
      <image:title>Implementing Discovery Workshops - Make it stand out</image:title>
      <image:caption>Groupings during another session</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52fab6e4e4b0b0a7481214db/e951cfe8-4095-4c62-bcf8-e3ba4bcb2635/Britt+Portfolio.png</image:loc>
      <image:title>Implementing Discovery Workshops - Make it stand out</image:title>
      <image:caption>Feedback from the report shared with Product leadership</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://brittmottola.com/multi-phase-beta</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2024-01-31</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52fab6e4e4b0b0a7481214db/1697840167164-EQ9YGPS2UYQPZY128CE5/12.png</image:loc>
      <image:title>Enabling a Multi-phase Pilot</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52fab6e4e4b0b0a7481214db/1697840167161-15OLOCA4O7CCQZPUAGZG/11.png</image:loc>
      <image:title>Enabling a Multi-phase Pilot</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52fab6e4e4b0b0a7481214db/1697840168133-4DANNFEK2DJHH870UL2E/10.png</image:loc>
      <image:title>Enabling a Multi-phase Pilot</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52fab6e4e4b0b0a7481214db/22c3271b-efd9-4c58-9b57-9d1ea7bd5662/Britt+Portfolio.png</image:loc>
      <image:title>Enabling a Multi-phase Pilot - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52fab6e4e4b0b0a7481214db/181d0d79-cce9-4a9b-af08-023b3ed4857d/Screenshot+2023-10-20+at+1.28.31%E2%80%AFPM.png</image:loc>
      <image:title>Enabling a Multi-phase Pilot - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52fab6e4e4b0b0a7481214db/a760c7b5-775d-4ffb-a4a9-10870d687b7d/Screenshot+2023-12-06+at+3.16.11%E2%80%AFPM.png</image:loc>
      <image:title>Enabling a Multi-phase Pilot - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52fab6e4e4b0b0a7481214db/d82778d4-aac4-4754-9337-c79c8c85f517/Screenshot+2023-10-20+at+1.32.39%E2%80%AFPM.png</image:loc>
      <image:title>Enabling a Multi-phase Pilot - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52fab6e4e4b0b0a7481214db/f479556d-2961-4f22-9870-556ad3beaf09/Screenshot+2023-12-12+at+12.23.30%E2%80%AFPM.png</image:loc>
      <image:title>Enabling a Multi-phase Pilot - Make it stand out</image:title>
      <image:caption>Truncated holiday schdeule</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52fab6e4e4b0b0a7481214db/a8d2ce2b-c309-425e-8e00-ce73090df740/Screenshot+2023-10-20+at+1.28.55%E2%80%AFPM.png</image:loc>
      <image:title>Enabling a Multi-phase Pilot - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52fab6e4e4b0b0a7481214db/b27e6bf9-56f6-434b-ac63-f7275be00ef9/Screenshot+2023-10-20+at+1.32.57%E2%80%AFPM.png</image:loc>
      <image:title>Enabling a Multi-phase Pilot - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52fab6e4e4b0b0a7481214db/e67e5f59-a8da-4f00-b332-cef725b36714/Screenshot+2023-12-06+at+3.23.15%E2%80%AFPM.png</image:loc>
      <image:title>Enabling a Multi-phase Pilot - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52fab6e4e4b0b0a7481214db/3a5df15b-4d5e-4530-8544-36f29ef57e70/Screenshot+2023-12-06+at+3.23.56%E2%80%AFPM.png</image:loc>
      <image:title>Enabling a Multi-phase Pilot - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52fab6e4e4b0b0a7481214db/4de2c476-a5cc-4322-b541-3e285a086396/Screenshot+2023-12-06+at+3.26.03%E2%80%AFPM.png</image:loc>
      <image:title>Enabling a Multi-phase Pilot - Make it stand out</image:title>
      <image:caption>This shows the funnel from accessing the Variable Compensation to submission.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://brittmottola.com/optimizing-the-g-p-contractor-experience</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2026-02-23</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52fab6e4e4b0b0a7481214db/47dc8b41-eada-406c-ab6d-c59ea35e9555/Blue+Pink+Professional+Customer+Journey+Map+Brainstorm+%281%29.png</image:loc>
      <image:title>Optimizing the G-P Contractor Experience - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52fab6e4e4b0b0a7481214db/c4b84312-16f5-4769-8a7c-bc2d5472b572/pixelated-image+%281%29.jpg</image:loc>
      <image:title>Optimizing the G-P Contractor Experience - Make it stand out</image:title>
      <image:caption>Team offsite</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52fab6e4e4b0b0a7481214db/ba3f3a0b-5e14-4fff-9b1a-3bab2ee4320a/pixelated-image+%282%29.jpg</image:loc>
      <image:title>Optimizing the G-P Contractor Experience - Make it stand out</image:title>
      <image:caption>Customer interview session</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52fab6e4e4b0b0a7481214db/f4faf40e-5fa9-45e7-b4d9-e4f5fb986c4e/pixelated-image+%283%29.jpg</image:loc>
      <image:title>Optimizing the G-P Contractor Experience - Make it stand out</image:title>
      <image:caption>Customer clips from our Continuous Discovery program</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://brittmottola.com/establishing-g-p-contractor-continuous-discovery-program</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2026-02-20</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52fab6e4e4b0b0a7481214db/3689cd8c-4d97-47c0-9a76-6edd7ae0c2d2/Screenshot+2026-02-09+at+10.49.55%E2%80%AFAM.png</image:loc>
      <image:title>Establishing G-P Contractor Continuous Discovery Program - Make it stand out</image:title>
      <image:caption>The Hub is a singular source for our program, resources, and ways to get involved.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52fab6e4e4b0b0a7481214db/9a8a4de0-4bec-4520-8f3b-85acecbb6e68/UXR+at+G-P.png</image:loc>
      <image:title>Establishing G-P Contractor Continuous Discovery Program - Make it stand out</image:title>
      <image:caption>In depth description of weekly workflow activities</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52fab6e4e4b0b0a7481214db/4686351a-b4ef-4d10-8523-9c6b15b871c0/pixelated-image+%2812%29.jpg</image:loc>
      <image:title>Establishing G-P Contractor Continuous Discovery Program - Make it stand out</image:title>
      <image:caption>Slack reminder in stakeholder channels for team members to join call.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52fab6e4e4b0b0a7481214db/ff350457-72a1-407d-b49b-7c616e173e5a/pixelated-image+%281%29.jpg</image:loc>
      <image:title>Establishing G-P Contractor Continuous Discovery Program - Make it stand out</image:title>
      <image:caption>Message in our Slack channel to communicate who is observing and add questions to ask the participants</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52fab6e4e4b0b0a7481214db/ce2d42f2-3604-4319-9b86-d9b761192ea2/pixelated-image.jpg</image:loc>
      <image:title>Establishing G-P Contractor Continuous Discovery Program - Make it stand out</image:title>
      <image:caption>Product manager leading a customer call</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52fab6e4e4b0b0a7481214db/79591d2b-b5f3-450e-9dea-400431059048/pixelated-image+%284%29.jpg</image:loc>
      <image:title>Establishing G-P Contractor Continuous Discovery Program - Make it stand out</image:title>
      <image:caption>Feedback from a Senior Product Manager</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52fab6e4e4b0b0a7481214db/703f9be0-0958-4abb-a125-a96a718a5d41/pixelated-image+%285%29.jpg</image:loc>
      <image:title>Establishing G-P Contractor Continuous Discovery Program - Make it stand out</image:title>
      <image:caption>Feedback from a Principal Product Manager</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52fab6e4e4b0b0a7481214db/fd1e6cf0-37fe-4c32-a2b6-4db06a47c0c9/UXR+at+G-P+%281%29.png</image:loc>
      <image:title>Establishing G-P Contractor Continuous Discovery Program - Make it stand out</image:title>
      <image:caption>Sample of Snapshots used in each Continuous Discovery interview.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52fab6e4e4b0b0a7481214db/e0388613-1d22-4600-a2d1-716806835fc2/pixelated-image+%287%29.jpg</image:loc>
      <image:title>Establishing G-P Contractor Continuous Discovery Program - Make it stand out</image:title>
      <image:caption>Feedback from a Principal Product Manager</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52fab6e4e4b0b0a7481214db/ce4e99de-bb9d-4451-93cc-e479f3b3e647/pixelated-image+%286%29.jpg</image:loc>
      <image:title>Establishing G-P Contractor Continuous Discovery Program - Make it stand out</image:title>
      <image:caption>Feedback from the Head of Emerging Products</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/52fab6e4e4b0b0a7481214db/ad3eca41-790c-4e80-8b81-ab7fb08aedf5/pixelated-image+%282%29.jpg</image:loc>
      <image:title>Establishing G-P Contractor Continuous Discovery Program - Make it stand out</image:title>
      <image:caption>Feedback from a Senior Product Manager</image:caption>
    </image:image>
  </url>
</urlset>

